What is Google AdSense? And How dose it Works. 2016 Edition


Google AdSense is one of the best ads networks to monetize a website or a blog. I think it is 95%
better then other CPC (click per paid) advertising programs. In which publishers can make lots of money daily from Google AdSense. If you have a website or blog, surely you want to monetize your website with this ad network. But here is problems that most of the webmaster get fail. Google AdSense has created a  boundaries of won rules and requirements so its seems hard to get Adsense approval for your blog. But remember that there is nothing impossible.

Here is good news that “ getting approval of Google Adsense with a new blog is now really easy”. But you have to follow some basic rules from the starting point of your own blog. Here I am going to share the basic rules of AdSense.  Now you can read here details about how toapprove new Google Adsense.

So What is Google Adsense ?
Google Adsense is  an advertising placement service developed by Google. Basically this program is designed for the website publisher who want to display targeted text, video or image advertisements on website.
Sometime when you visit a website, you might have noticed ads showing between the web page you are reading. Those ads are the ads of Google Adsense which is known as a contextual advertising.
According to Wikipedia “ Google AdSense is a program run by Google Inc. that allows publishers in the Google Network of content sites to serve automatic text, image, video, and rich meia adverts that are targeted to site content and audience.”

How Google Adsense Works ?
Google Adsense ia a program designed by Google especially for blogger and site owners. Whenever visitor comes to visit website searching good content they happens to click AdSense ads then Google pays money for every click to the publisher.

Google pays money for their publisher which gets from advertisers. Advertisers pay  money for Google when their ads get click by visitors. The money paid by Google to publishers is 68% of what advertisers pay them and rest 32% Google takes as a commission. In simple way, If any advertiser pay $100 to Google foe one click on Adsense Ads by one visitors then Gives $68 to the website owner or publishers and remaining $32 Google takes away.

Here are some technical words that are commonly used in Google Adsense :-
  • CPC: Cost per Click – the amount that publisher get when visitors click on the ads.
  • CTR : Click Through Rate – How many visitors click on the ads. If 100 visitors come to visit your site and only one of them clicks then CTR is 1% if 2 Click then CTR 3$
  • Views :  Total number of impression blogger receives for his blog
  • Visitors : How many people comes to visit your blog.
Finally Google also benefits by taking 32% share from the cost paid by advertisers. Google sites between advertisers and publishers, so basically it takes away the 32 % revenue as commission.
Moreover, Google’s revenue depends upon advertisers and to make  them happy Google needs to show their contextual ads on good content . So Google needs Adsense platform in order to do that.

Google Adsense Alternatives.    
Hence AdSense program is very essential for its own survival.
So the future of Adsense is so bright for both publishers  as well as AdSense itself.